Laugh lines and crow’s-feet aren’t something to be ashamed of. After all, it simply means you’re smiling often enough to create them. However, while most people don’t mind their subtle lines, it’s not usually their intention to ever magnify them, which is what often happens when women with mature skin apply foundation.
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Luckily, there’s an easy way to combat your favorite foundation from settling into wrinkles. When foundation is applied with your fingertips or a brush, it’s often done heavy-handedly, which can cause the formula to cake itself into facial lines—no matter how small—and make them more conspicuous. In order to combat this, just make one simple change to your application method: “Wet your makeup sponge and use it damp to apply your foundation,” explains makeup artist and founder of Elcie Cosmetics, Lilit Caradanian. “This will create the most airbrushed finish and will allow you to build your coverage without the cakeiness.”
It sounds strange, but here’s why this works: By wetting the sponge for just a few seconds, it softens both the material and the makeup formula so you’ll get an even finish across the skin without any makeup sitting too heavy. Genius right? For an even more precise application, try an applicator like the Elcie Cosmetics Velvet Sponge ($18). The pointed-tip allows you to apply makeup into those hard-to-reach spots while the spherical end lets you stipple foundation onto larger areas like the cheeks, forehead and chin. So, there you have it, an easy fix to a major problem.
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