Self-tanners are making a comeback in beauty. No longer streaky or orange, the formulas today are about achieving a radiant glow through gradual products and tanning mists. You may have noticed these products flooding your FYP recently. While the arrival of summer is one reason, Spate notes that the sudden resurgence has much more to do with convenience and improved formulations. According to the reporting company, interest in tanning mists specifically has increased 57 percent since last year across all platforms. People aren’t just looking for products to give them color, they’re also interested in customizing their look with quick-drying and lightweight formulas.
On Google, views for tanning mists providing a natural-looking finish without requiring a rinse have surged over the past year, increasing a cool 127 percent. The story is the same on social platforms like TikTok, where creators and viewers are researching hashtags like #selftanroutine. Much more than a trend, tanning mists are reviving the category of self-tanners with nourishing formulas and radiant results. Ahead, see the best tanning mists for the face and body.