white smile

Colgate Just Reinvented the Dental-Health Category With Its ‘Oral Beauty’ Launch at Ulta

By Liz Ritter, Executive Editor March 15, 2021
The brand calls this one “sink-worthy.”

Olympic Gymnast Laurie Hernandez Has a New Beauty Gig!

By Brittany Burhop Fallon, Beauty Director August 18, 2016
We can't get enough of this girl!

The Crazy Trick That Will Make Your Teeth Look Whiter

By Liz Ritter, Executive Editor November 4, 2015
The easiest makeover ever—all you need is a piece of paper.

Give the Gift of Luxury

NewBeauty uses cookies for various reasons, including to analyze and improve its content and advertising. Please review our Privacy Policy and Terms of Use for more about how we use this data. By continuing to use this site, you agree to these policies.