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generation Z

Nearly 60% of Gen Z Buys Only Eco-Friendly Products

Nearly 60% of Gen Z Buys Only Eco-Friendly Products

By Rowan LynamMay 5, 2023

Study reveals Gen Z and Millennials are committed to sustainability and eco-friendly products, even if they cost more.

Nearly 80% of Gen Z Skips This Critical Skin-Care Step

Nearly 80% of Gen Z Skips This Critical Skin-Care Step

By Rowan LynamApril 26, 2023

A survey conducted by SkinProud shows Gen Z is relying on makeup and skin care with SPF, rather than sunscreen. Even fewer use stand-alone sunscreen daily, leaving the vast majority of 18-25-year-olds under-protected from the sun.