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fragrance trends

Figs
Shopping

Fragrance Lovers, Pay Attention—This Is the Note Replacing Citrus This Summer

By Catharine MalzahnMay 11, 2026
Touchland Confetti Cake Hand Sanitizer
Body

8 Hand Sanitizers That Smell Better Than Some Perfumes

By Allie HoganFebruary 18, 2026
Maison Louis Marie Hanoki Fragrance
Blog

Hinoki Is the Woodsy Note Showing Up in Every Cool-Girl Scent

By Jessica FieldsDecember 30, 2025
bath and body works campaign

Bath & Body Works’ New Data Reveals How Important Fragrance Really Is to Americans

By Isabelle BuneoMay 2, 2025
fragrance bottles

Fragrance Can Make or Break a Product Purchase—Here’s What the Data Says

By Rowan LynamDecember 13, 2024
kayali-pink-pepper-perfume-1

Pink Pepper Perfume Is Trending and These Are Our Favorites

By Britt FallonNovember 14, 2024
Collage of tomato scents from Maison Margiela, Snif Slice Society, Flamingo Estate and more

Tomato Scents Are the End-of-Summer Sleeper Hit in Fragrance

By Liz RitterAugust 30, 2024