DAISE
Launched In 2024
Founder Jaimee Lupton
From body care to fragrance, DAISE creates playful, inclusive beauty products designed to help Gen Alpha and Gen Z express themselves and explore their unique beauty.
Why We Love It
DAISE makes beauty simple and fun, encouraging young people to explore and be themselves without pressure.
Shop At
Ulta, Target
Tweens are more obsessed with beauty than ever before... yet there are very few brands meeting them where they are. DAISE Beauty exists to turn everyday beauty into playful self-expression. DAISE is made for and marketed specifically to Gen Alpha and younger Gen Z beauty consumers who are looking for a fun, playful environment where they are free to discover who they want to be.
Hero Product
Fragrance Body Mist($7)
Available in six mood-matching scents, this body-and-hair mist is your go-to for a fresh spritz that smells as good as it feels.
Buy Now - $7
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