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California Natural’s First Launch With Owen Wilson as CSO Has Me Going Green

By Rowan Lynam April 22, 2024
You could say it's been growing on me.
healthier hair zendaya

How to Get Healthier Hair: 2 Rules Zendaya’s Hairstylist Says Everyone Should Follow

By Isabelle Buneo, Editorial Assistant August 9, 2023
And they're more simple than you might think.

Textured Hair Care Leads the Way with Intentional Scalp Care

By Rowan Lynam May 1, 2023
As skinification of the scalp continues to rise in popularity, it’s clear that we have a lot to learn from the textured hair community.

Ulta’s First Ever ‘Summer of Hair Love’ Event Is Almost Here

By Isabelle Buneo, Editorial Assistant June 23, 2022
Launches and BOGOs and sales, oh my!

PSA: All of Living Proof’s Shampoos and Conditioners Have Been Reformulated

By Olivia Wohlner April 4, 2022
Smooth strands are in the near future.

The Best Hair-Care Products Launching in February

By Olivia Wohlner February 23, 2022
See you later, frizzy strands.

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