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The Hair Brand Behind Hollywood’s Viral Looks Is Now at Ulta

By Liz RitterDecember 5, 2025

It’s in the “it-girl kits.”

camel color blond

Camel Coat Blond is Your Subtle, Rich Girl Shade for Fall

By Rowan LynamSeptember 5, 2025

Maybe she’s born this way, maybe it’s camel coat blond.

Woman running fingers through hair, rear view, close-up

Need Moisture? These Products for Low Porosity Hair Are a Must-Have

By Rowan LynamAugust 8, 2025

Lock in moisture, seal in your good hair day.

Nicole "Snooki" Polizzi visits Build Studio to discuss the TV show "How Far Is Tattoo Far?"

Exclusive: Snooki Wants to Bring Back the Poof, But There’s One Style She’ll Never Do Again

By Allie HoganAugust 17, 2024

Plus, the treatment that helps smooth her “fuzzy face.”

The Best Hair-Care Products Launching in January

The Best Hair-Care Products Launching in January

By Olivia WohlnerJanuary 25, 2022

Your hair needs some self-care and relaxation, too!

The Best Hair-Care Products Launching in November

The Best Hair-Care Products Launching in November

By Olivia WohlnerNovember 30, 2021

A solid mix of drugstore and high-end launches.