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The Rootist

the-rootist-strengthen-shampoo-conditioner
Product Reviews

This Scalp-Friendly Shampoo/Conditioner Duo Is Unlike Anything You’ve Tried Before

By Britt Fallon December 27, 2024
Good hair days start here.
side profile of woman with blonde hair looking up with eyes closed
Hair Loss

This Thinning-Hair Serum Is So Popular It Keeps Selling Out

By Danielle Fontana Dooley December 5, 2024
Here’s why everyone’s obsessed with The Rootist.
therootist-biobrew-serum
Product Reviews

The Rootist’s BioBrew Is Essentially a Hair-Care Line in One Serum

By Rowan Lynam November 27, 2024
Strengthen hair, fight frizz *and* repair damage.
Whitney Port

Whitney Port Shares Her $58 Secret to Combatting Hair Thinning

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