The Rootist

The Hair-Care Duo One Reader Says Brought Her Mature Hair ‘Back to Life’
By Danielle Fontana DooleyJanuary 28, 2026

Why Fermentation Is the Next Big Thing in Hair Care
By Danielle Fontana DooleyMarch 5, 2025
Spotlight on: The Rootist.

This Scalp-Friendly Shampoo/Conditioner Duo Is Unlike Anything You’ve Tried Before
By Britt FallonDecember 27, 2024
Good hair days start here.

This Thinning-Hair Serum Is So Popular It Keeps Selling Out
By Danielle Fontana DooleyDecember 5, 2024

The Rootist’s BioBrew Is Essentially a Hair-Care Line in One Serum
By Rowan LynamNovember 27, 2024

Whitney Port Shares Her $58 Secret to Combatting Hair Thinning
By Marisa PetrarcaOctober 10, 2024