Few beauty brands have made waves in the industry as quickly and pervasively as Selena Gomez‘s Rare Beauty. Ever since the brand’s launch back in 2020, fans can’t get enough of the high-quality, long-lasting, well-made beauty products and the positive and empowering messaging behind the entire endeavor.
Celebrity beauty brands are all the rage right now, but few have embraced and rode for their brand’s the way that Selena has for Rare Beauty. While the 31-year-old actress and business owner shows no signs of stopping her involvement with her beloved brand, rumors are swirling that Gomez may be selling the brand.
Why People Think Selena Is Selling Rare Beauty
Word travels fast in the beauty industry, and over the past several days, there have been speculations about Gomez selling her breakout brand Rare Beauty, but why is everyone so convinced? As it turns out, WWD reported that Gomez has in fact hired Goldman Sachs and Raymond James Investment Bank to explore the options for a potential sale and gauge interest from investors.
As of now, Rare Beauty is a privately-owned company, and while the brand has yet to begin any official preparation for a sale, the prospect could result in the brand becoming a public entity, allowing beauty lovers or business gurus to buy stock in the ever-growing empire. According to WWD, a sale is not something to expect soon, but it’s safe to say you can get excited about Rare Beauty possibly going public.
