Though she was born and raised in Florida, Alison’s passion for writing took her to Atlanta, where she spent nearly 10 years covering trends in fashion, beauty and culture for both regional and national publications. A staple on the sartorial scene, Alison interviewed style makers such as Christian Louboutin, Tory Burch, Erwin Creed, Zac Posen, Andre Benjamin (designer and one-half of Outkast), Christian Siriano and more.
In 2011, she went from edit to PR when she began managing social media and creating digital content for SPANX (the ultimate beauty secret). After three incredible years with the company—live-tweeting awards shows, traveling to store openings around the country and hosting Fashion Week events with her team—Alison decided to get back to her roots and return to writing…and to her home state.
As the newest member of the NewBeauty team, Alison is excited to take on the role of Special Projects Editor, where she can interview the magazine’s roster of esteemed doctors, immerse herself in the world of aesthetic treatments and procedures and share the newest and most effective medical advancements with readers.
Advice: The best piece of beauty advice I ever got came from my grandmother (and my mother repeats it all the time): "Always keep your nails neat and clean." It doesn’t matter if they’re long or short, polished or bare, nice-looking nails are a sign of good hygiene and a great beauty palette to build upon.
Regimen: I am a pretty basic beauty girl. During the day, I throw on lipgloss (either clear or a bold color if I’m feeling saucy…I’m forever in search of a new fave) and occasionally a little black eyeliner. My freckles are my favorite feature, so I never use concealer or powder because I don’t like covering them up.
For going out, I like to play with eye makeup: I always do a bold black pencil around my eyes, and for special occasions I’ll add a smokey shade on my lids. I’m still working to master the perfect liquid liner wing, and I’m obsessed with the look. I follow the pick a feature rule, so if I do a bold eye, I try for a more neutral lip and vice versa.