From mother-daughter adventures in plastic surgery to a well-documented journey of what really goes into opening a gym from the ground up, Real Housewives alum Tamra Judge keeps it transparent when it comes to beauty, health and wellness (and pretty much everything in between). Next up for the 53-year-old: An entry into the not-always-easy-to-navigate world of CBD skin care with Vena CBD’s HY collection, a three-piece line—there’s a moisturizer, serum and gel-mask—that launches today.
Why this line?
“I knew early on when Eddie and I started Vena that CBD skin care would be an area that I wanted to expand the brand. I’ve always wanted to bring a CBD skin care line to market, but I didn’t rush it because I know I had to do it right. I took my time, went through multiple rounds of development, and ultimately ended up with formulas that we really felt worked and that would provide noticeable benefits to people’s skin without using harsh chemicals or ingredients. I think it’s so important for people to be aware not only of what they put in their bodies but what they put on on their skin as well—Vena is a brand that is conscious of our consumer’s health and well-being and our approach to developing this skin-care collection was no different. It was a lot of hard work, but it’s so fun to see it finally come to life and I can’t wait for people to experience it!”
What was the hardest thing about formulating the line?
“Creating skin-care products is hard work! This whole process made me appreciate how unique each person’s skin is, and how challenging it is to create products that can cater to a variety of skin types. I was selective about choosing partners to bring these products to life—I wanted people who were experts in skin care as well as people who were experts in CBD, and it was a real team effort. We definitely went through more rounds of formulation than I expected, but it was really important for us to get people to try the products and provide feedback along the way. As business owners, we were eager to try to launch products quickly into the market, but I’m glad we decided to take our time and not rush the process because the products we ended up with are truly special, and that’s definitely a result of all the hard work.”
What’s the best beauty secret or advice your mom gave you—or, likewise, what do you share with your children?
“Something I always tell my kids is to remember that what you put in your body will show itself on your skin as well. It’s a good reminder that we need to take a holistic approach to our wellness. People often think about fixing skin concerns from the outside-only, but so much of our diet, sleep and exercise routine has an impact on our skin’s health as well. So I always tell them that they need to take care of their skin from both the inside and out.”
Are there any beauty products your mom always used that you also use now?
“I’ve always used a moisturizer daily. If I don’t have time for anything else, I at least make sure I put on my moisturizer. My mom has been testing our new products along with us throughout the development process and I think it’s safe to say that any products she was using before will be replaced once the HY Collection is officially out.”
You are kind of an open book. Is there anything people might be surprised to hear about you as it relates to beauty or wellness?
“I don’t know that there is really anything that would be a total surprise to people, I feel like I’m a pretty open book when it comes to my wellness and beauty routines. It might surprise some people that I have such an affinity for clean products, which is why we took such care in creating our own skin-care collection, but I think that’s still pretty in-line with the approach I take to my overall wellness.”