Credo is all about clean beauty, total transparency and sustainable, safe and ethically sourced ingredients. They basically make buying natural products really easy: You know they’re going to be good, you know you can trust them, and—maybe the best part—you know you’re going to find some new favorites. Right now, there’s only two brick-and-mortar stores (one in New York and one in San Francisco) but, if you can’t get to one of those, the website is equally as impressive of an experience. VP of merchandising, Annie Jackson, recently shared with us some of her favorite fragrances the store (and site) currently carries.
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