When it comes to beauty, achieving a flawless aesthetic isn’t solely tied to having great skin, makeup or hair. We could go out with a perfectly piecey, Blake Lively–esque braid, but if our skin is dry and flaky or riddled with blemishes or redness, it probably isn’t translating the way we had hoped. Same goes for the reverse. That’s why beauty experts—whether they’re hairstylists, makeup artists or skin care gurus—agree there are certain universal rules that should never be broken. Here are 10 to keep in mind.
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“Always get a trim, even when you’re growing your hair out, to keep your ends from splitting. A light dusting—at least every 8–10 weeks—when growing your hair out will keep your hair healthier and longer in the end rather than skipping a trim altogether.”
—Keratin Complex stylist ambassador Jesse German
“Never dip your fingers into products that come in jars, such as moisturizers or foundations. Use the spatula/applicator provided or a cotton tip. Fingers can introduce bacteria into your product and cause cross-contamination, which can be especially problematic in ‘natural’ products that claim to have no preservatives, thus hastening their expiry.”
—Makeup artist Justine Purdue
“Ditch the dirt! Cleansing and toning aren’t 100 percent effective if you don’t get ALL of the dirt off of your face. I learned this the hard way as a teenager who wore too much makeup. Now, while I no longer wear so much makeup, I don’t go to bed without first using a gentle yet effective cleanser and a toner. I don’t stop toning until I don’t see any more dirt on the pad. I also make sure to use a gentle cleanser in the morning to start my skin off at its best (and cleanest)—your pillowcase isn’t as clean as it looks.”
—Founder of Skin Laundry, Yen Reis
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“Always wear sunscreen. Sun damage is the biggest cause of premature aging to our skin, and unfortunately, visible signs don’t start appear until later. For most women it becomes noticeable in their 30s, but by then, most of the damage is already done.”
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“Always have your stylist add a bond rebuilder (I like Keratin Complex Vitalshot) to your lightener or bleach when going blond! This prevents the bonds in your hair from breaking down and snapping.”
“Only go to bed with properly cleansed and moisturized skin, no matter what time you get home!”
—Celebrity makeup artist Kristee Liu
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