11 Beauty and Wellness Brands Supporting Pride Month

11 Beauty and Wellness Brands Supporting Pride Month featured image
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June is Pride Month, which means we’re bound to see rainbow-hued products and pledges of allyship from brands far and wide. We’re especially interested in the companies that are looking to put their money and their time where it matters and show tangible support for the queer community. We’ve rounded up some of our favorite beauty, hair and wellness brands that have pledged partnerships and donations to worthy organizations that support LGBTQIA+ people.

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For Pride Month this year, oral-care brand quip is here to make your teeth-brushing routine a whole light brighter with their Special Edition Pride Metal Electric Toothbrush ($40) and Pride Metal Refillable Dispenser ($20). Plus, the brand is committed to donating $50,000 to three different LGBTQIA+ organizations.

quip pride month
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Eve Lom

In collaboration with UK-based LGBTQIA+ rights organization, Stonewall, and model and actor Raphael Say, Eve Lom is celebrating Pride Month with their Glow With Pride Set ($130). Not only does the set feature staple products from the brand—complete with chic and festive packaging—100 percent of net proceeds from the Glow With Pride Set will be donated to Stonewall to help them continue their mission of changing the lives of LGBTQIA+ individuals everywhere.

eve lom glow with pride set
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MAC Cosmetics 

This June is a big month for MAC Cosmetics, as the brand is not only celebrating Pride Month, but their 40th anniversary, too. To commemorate the big occasions, the brand launched their 40 Shades of Pride Eye Shadow Palette ($150), complete with literally all the colors of the rainbow. In true MAC fashion, 100 percent of all proceeds from the palette will go towards M·A·C VIVA GLAM’s mission of LGBTQIA+ equality.

MAC 40 Shades of Pride Eye Shadow Palette
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Beekman 1802

For Pride Month this year, skin-care brand Beekman 1802 released their 2024 Bloom With Pride Special Edition Skincare Set ($59), which features their iconic Bloom Cream Daily Moisturizer and five colorful booster to help with literally any of your skin concerns. Featuring a design by queer artist Elly Ayling, a portion of all profits from the Bloom With Pride Set will be donated to the Ali Forney Center for LGBTQ+ Youth.

Beekman 1802 Bloom With Pride Set
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Chillhouse’s Chill Tips and beauty products are staples across the country, but at their New York-based Flagship location, the brand is celebrating Pride Month with a HERS & HERS Manicure initiative. Throughout the month, New Yorkers can go to the Varick St Chillhouse Location to receive one of four pride-themed manis (ranging from $52 to $72), after which 15 percent of proceeds for the service will be donated to It Gets Better—an organization that “supports LGBTQ+ youth through inspiring storytelling, educational resources, international affiliates, and access to an arsenal of community-based service providers.”

Chillhouse HERS & HERS Manicures
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Urban Decay

Need a soundtrack for your Pride celebrations? Look no further than this iconic Urban Decay collaboration. This month, the brand partnered up with vinyl company 12ON12 to  debut the “LOUD + PROUD” Vinyl Record, which features “12 carefully selected tracks that resonate with themes of freedom, pride, and unapologetic self-expression and custom artwork by the incredible Thaddeus Coates,” the brand explains. “It’s vibrant, it’s unique, it’s a tribute to love, authenticity, and community!” Additionally, $50 from every vinyl purchased will be donated to the Stonewall Community Foundation and Urban Decay’s total donation of $50,000.

Urban Decay Loud & Proud Vinyl
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Sally Hansen

For Pride Month, iconic nail brand Sally Hansen teamed up with GLAAD—a non-profit LGBTQ advocacy organization—to create their Together In Pride 6 Pack ($32) of quick-drying polishes and three queer-inspired Salon Effects Manicure Press On Nail Kits ($10) inspired by different LGBTQIA+ pride flags. With packaging designed by Brooklyn-based queer artist Shanée Benjamin, the collection marks Sally Hansen’s sixth year of work with GLAAD, throughout which the brand has raised over $600,000 for the organization.

sally hansen pride collection
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Madison Reed

From one of the industry leaders in salon-grade hair dye, Madison Reed is giving back this Pride Month by donating to GLAAD. Whether you’re in need of a simple root touch up or want to experiment with bolder shades for Pride weekend, shop at Madison Reed to support one of the nation’s largest LGBTQIA+ organizations.

madison reed color reviving glosses
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Good Clean Love

Good Clean Love is a feminine hygiene and sexual wellness brand “made by women for all bodies,” and for Pride Month this year they are giving back by donating a percentage of all profits on purchases made between June 6 and June 12 to the SAGE organization: an advocacy group for LGBTQIA+ elders.

good clean love personal lubricant
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Poppy & Pout

Back by popular demand, Poppy & Pout relaunched their Pride Punch Lip Balm ($10) this month complete with both their original lip balm formula wrapped up in an oh-so-cute rainbow package. Throughout the month, 10 percent of proceeds will go to Encircle—”a non-profit organization with the mission to bring family and community together to enable LGBTQ+ youth to thrive.”

poppy & pout pride punch lip balm
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Kevyn Aucoin

Raising funds and advocating for LGBTQIA+ rights is integral to Kevyn Aucoin’s eponymous beauty brand, and throughout the month of June, the brand will be donating 5 percent of proceeds on select products up to $10,000 to the Hetrick-Martin Institute: an organization offering free programs and services for LGBTQIA+ youth and allies. Some of the featured products include the brand’s Glass Glow Face and Body Gloss ($35) and Neo-Blush ($40).

kevyn aucoin pride month

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