olaplex

olaplex designed to defy campaign imagery
Celebrity Hair

OLAPLEX Taps Nicola Coughlan, Jenna Lyons and Sydney McLaughlin-Levrone for New Campaign

By Isabelle Buneo April 2, 2025
A star-studded campaign dedicated to healthy hair.
Parisian woman walking outdoors wearing red lipstick and black coat
Hair

The 10 Hair-Care Brands Our Readers Use Most, According to Data

By Danielle Fontana Dooley November 20, 2024
Spoiler alert: NewBeauty readers have good taste.
woman with short brown bob looking to the side
Hair

63 Percent of NewBeauty Readers Use This Hair Product for Healthier Hair

By Danielle Fontana Dooley September 16, 2024
An overwhelmingly favorite.
side by side images of woman with "Palm Beach Blonde" hair

How to Nail Palm Beach Blonde Hair Color

bond repair

Bond Repair: Best Bonding Treatments for Healthier Hair

OLAPLEX Just Launched A Volumizing Styling Mist and We’re Obsessed

Launch List: The Best Makeup Launching in April

Hair Loss

Olaplex Has Been Sued for Allegedly Causing Hair Loss

By Isabelle Buneo February 22, 2023
Almost 30 women have cited bald spots, irritation, infections and rashes from the popular hair-care brand.
Beauty Essentials

You Can Now Shop For Beauty Products on Shopbop

By Isabelle Buneo October 4, 2022
Best-in-class beauty.
Beauty Essentials

These Beauty Gifts on Violet Grey Are 20-Percent Off Until Midnight Tonight

By Liz Ritter November 29, 2021
An edit of the edit.

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