olaplex
OLAPLEX Taps Nicola Coughlan, Jenna Lyons and Sydney McLaughlin-Levrone for New Campaign
A star-studded campaign dedicated to healthy hair.
The 10 Hair-Care Brands Our Readers Use Most, According to Data
Spoiler alert: NewBeauty readers have good taste.
63 Percent of NewBeauty Readers Use This Hair Product for Healthier Hair
An overwhelmingly favorite.
Olaplex Has Been Sued for Allegedly Causing Hair Loss
Almost 30 women have cited bald spots, irritation, infections and rashes from the popular hair-care brand.