The Most Liked Instagram Photo Ever Is Bad for You

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when your lyrics are on the bottle 😛 #ad

A post shared by Selena Gomez (@selenagomez) on

Move over Kardashians, move over Bieber—there’s a new most-liked Instagram image in town.

Time is reporting that 23-year-old Selena Gomez has snagged the top spot for the most-liked image ever, ringing in at 4.5 million likes—and still going strong—for a photo she posted June 25.

The photo is a snap of Gomez sipping out of a Coca-Cola bottle with a label that reads “You’re the spark,” captioned with “When your lyrics are on the bottle.” The bottle is part of Coke’s “Share a Coke and a Song” campaign running through this summer, which features lyrics to more than 70 songs.

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But as .Mic points out, it’s kind of a “suspect” promotion for someone who has so many younger, “impressionable” fans who might be more inclined to be persuaded by the power of advertising. And, considering one can of Coke has 39 grams of sugar, this isn’t one celeb-backed campaign that’s going to get points in the good-for-your-health (and smile) department.

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