BEST Niacinamide Serum
ANUA 10% Niacinamide + 4% TXA Serum
K-beauty brand ANUA has made quite a splash in the U.S. this year, and its best-selling Niacinamide 10% + TXA 4% Serum is a must-try for anyone seeking smoother skin and a more even tone.
"This brand is blowing up on Amazon and now it's at Ulta. We love so many of its products, but this serum really stands out and worked for so many of us on the team." —Britt Fallon, director of beauty
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