Victoria Beckham Beauty
LAUNCHED IN 2019
FOUNDER Victoria Beckham
If any celebrity was going to make an insanely succesful beauty brand, it would be Posh Spice. Victoria Beckham Beauty exudes classic cool glamour.
WHY WE LOVE IT
Every swipe of product feels luxurious and elevated while being incredibly easy to use.
SHOP AT
Violet Grey, Victoria Beckham Beauty, Selfridges, Neiman Marcus, Bergdorf Goddman
Although Victoria Beckham had experienced the world's best beauty products (often in the hands of the world's best stylists, under the direction of the world's best photographers) she still found herself looking around—and into her makeup bag—and thinking, 'This could be better.' This relentless pursuit of perfection has been at the forefront of brand innovation, differentiating it from other beauty brands.
BEST-SELLING PRODUCT
Satin Kajal Liner ($32)
Description: If there's anyone who knows how to get a good smokey eye, it's Victoria Beckham. The Satin Kajal Liner glides on with rich color that doesn't budge.
FOUNDER NOTES
As Victoria notes, a good liner is at the heart of her smokey-eye routine. One Satin Kajal Liner is sold every 30 seconds and has garnered over 20K reviews.
