Supporting goods that help the environment and reduce our carbon footprint is something we like to do because it’s good for the world and it makes us feel good. But supporting a product that is good for the environment that falls flat functionally makes us miserable, negating all the good feelings we had about being eco-conscious in the first place.
However, where other “green” hair-care product lines fall flat, Yarok stands tall-literally in the case of its Feed Your Volume shampoo and conditioner. Packed with nourishing herbs and essential oils, the ingredient lists on this combo read like a guided nature hike in a bountiful garden. The shampoo treats hair with coco protein, calendula and chamomile; and the conditioner seals in moisture with jojoba seed oil, macadamia nut oil and aloe vera.
Warning: If you’re not into herbal smells, this line probably isn’t for you. Showering with it is borderline aromatherapy. If you like that sort of thing, you’ll also benefit from pumped up strands and chemical-, alcohol-, sulfate-, paraben-, and animal testing-free products. Plus, you’ll get the feel-good knowledge of supporting The Pachamama Alliance, a non-profit working to protect more than 10 million acres of Amazonian rainforest that receives 3 percent of Yarok’s annual profits.
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