Your Ultimate Guide To Ulta’s 21 Days of Beauty Sale

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Your Ultimate Guide To Ulta’s 21 Days of Beauty Sale featured image
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There are holidays, there’s your birthday and then there’s Ulta’s 21 Days of Beauty Event—a holiday in its own right to any and every beauty junkie—where savings up to 50 percent off on our tried-and-true must-have beauty products, tools and skin care staples are revealed throughout 21 days. Here, the outline of what to stock up on and when.  

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1 / 21

Sunday, September 4

Urban Decay Revolution High-Color Lip Gloss ($11; regularly $22)

Murad Clarifying Cleanser ($14; regularly $28)


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2 / 21

Monday, September 5

IT Cosmetics No Tug Waterproof Gel Eyeliner ($11; regularly $22)

bareMinerals concealers ($10–$11.50; regularly $20–$23)

Platinum Perk: Becca Mineral Blushes ($16; regularly $32)


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3 / 21

Tuesday, September 6

LORAC Color Source Blush or Light Source Highlighter ($11; regularly $22)

Online Only: Butter London Nail Lacquers 50% off ($7.50–$9; regularly $15–$18)

Online Only: Mally Beauty Volumizing Mascara ($10; regularly $20)


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4 / 21

Wednesday, September 7

Stila Shape & Shade Contour Duo ($20; regularly $40)

Online Only: Skyn Iceland Glacial Cleansing Cloths ($7.50; regularly $15)

Online Only: Juice Beauty PHYTO-PIGMENTS Flawless Serum Foundation ($25; regularly $42)


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5 / 21

Thursday, September 8

Too Faced Better Than False Lashes Extreme ($17.50; regularly $35)

Juice Beauty Kits ($19.50–$24.50; regularly $39–$49)


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6 / 21

Friday, September 9

Tarte Lip Sculptor Lipstick & Gloss ($12; regularly $24)

SeroVital & UniLastin ($55.30-$69.30; regularly $79-$99)

Online Only: Honest Beauty Magic Balm ($9; regularly $18)


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7 / 21

Saturday, September 10

Anastasia Beverly Hills Brow Powder Duos  ($11.50; regularly $23)

Philosophy The Micodelivery Exfoliating Wash ($14; regularly $28)


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8 / 21

Sunday, September 11

Tarte Lights, Camera, Lashes Eyeliner ($10; regularly $20)

StriVectin Power Starters Tightening Trio ($44.50; regularly $89)

Platinum Perk: LORAC PRO Contour Palette with PRO Contour Brush ($27; regularly $45)


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9 / 21

Monday, September 12

Mally Shadow Stick Extra ($12.50; regularly $25)

Online Only: Per-fekt Mascaras ($14.25; regularly $28.50)

Online Only: First Aid Beauty FAB Faves to Go Kit ($18; regularly $30)


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10 / 21

Tuesday, September 13

Butter LONDON Plus Rush Lipstick, Liner or Gloss ($10; regularly $18–$22)

Online Only: Dermablend Smooth Liquid Camo Foundation ($21; regularly $36)


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11 / 21

Wednesday, September 14

IT Cosmetics Tightline Black Mascara Primer $12 (regularly $24)

Online Only: bareMinerals Lifestyle Kits ($14–$34; regularly $20–$49)


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12 / 21

Thursday, September 15

Laura Geller Baked Balance-N-Brighten Foundation ($16.50; regularly $33)

Dermalogica Clear Start Kit ($21; regularly $42)


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13 / 21

Friday, September 16

Smashbox Always Sharp Kohl Eyeliner ($10; regularly $20)

Clarisonic Brush Heads buy one, get one free (regularly $27–$32)

Online Only: Pur Cosmetics HydraGel Lift ($13; regularly $26)


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14 / 21

Saturday, September 17

Urban Decay Afterglow Blush ($13; regularly $26)

Exuviance brand ($18–$86; regularly $24–$115)

bareMinerals Mineral Veil Finishing Powder ($13–$16; regularly $22–$26)

In-Store Only: Free Brow Wax at Benefit Brow Bar with any $50 Benefit Cosmetics purchase ($21 value)


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15 / 21

Sunday, September 18

Stila Perfect Me, Perfect Hue Palette ($19.50; regularly $39)

Mario Badescu Acne Facial Cleanser ($7.50; regularly $15)

Online Only: Bliss Masks ($15–$28; regularly $30-$56)


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16 / 21

Monday, September 19

Buxom Lash Mascara ($10; regularly $20)

Platinum Perk: Receive a free IT Brushes for Ulta Airbrush Complexion Perfection Brush #115 with purchase of any IT Cosmetics Celebration Foundation ($24 value)


Image/Ulta

17 / 21

Tuesday, September 20

IT Brushes for Ulta Buffing Mineral Powder Brush #206  ($15; regularly $30)

Online Only: Fiona Stiles Sheer Sculpting Palettes ($14; regularly $28)

Online Only: Hey Honey Take It Off Exfoliating Honey-Peel Off Mask ($20; regularly $32)


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18 / 21

Wednesday, September 21

bareMinerals Marvelous Moxie Lip Gloss ($9; regularly $18)

Online Only: Laura Geller Mascara and Eyelash Primer ($12; regularly $24)


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19 / 21

Thursday, September 22

Smashbox Eyeshadow Primer $10 (regularly $21)

Dermadoctor Kakadu C Intensive Vit C Peel Pads ($39; regularly $78)

Online Only: Cargo Essentials Eyeshadow Palette ($17; regularly $34)


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20 / 21

Friday, September 23

Benefit Cosmetics They’re Real! Push Up Gel Eyeliner  ($12; regularly $24)

Too Faced La Matte Lipstick ($11; regularly $22)


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21 / 21

Saturday, September 24

Tarte Lights, Camera, Lashes Mascara $10 (regularly $21)

Philosophy Miracle Worker line ($16.50–$72; regularly $22–$96)

Online Only: Lipstick Queen Jean Queen Lipstick ($11; regularly $22)


Image/Ulta

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