Nearly 60% of Gen Z Buys Only Eco-Friendly Products

By Rowan Lynam May 5, 2023
Study reveals Gen Z and Millennials are committed to sustainability and eco-friendly products, even if they cost more.

Power in Powder: The World of Water-Activated Cosmetics

By Rowan Lynam April 5, 2023
Sustainability is getting a powder-finish, as more brands remove water from their formulas. These powerful powders are water-activated and earth-loving.

Target’s New Initiative Will Make Shopping For Sustainable Beauty Easier

By Olivia Wohlner March 11, 2022
The new effort will identify products that are refillable, reusable, compostable, made from recycled content, or made from materials that reduce the use of plastic.

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