Sensitive skin is a common concern for many NewBeauty readers, so we’re always on the lookout for skin-care products designed for them. But some need to be mindful of their sensitive teeth as well as their skin. It’s said that more than half of adults suffer from tooth sensitivity. And just like the skin, sensitive teeth can be treated with specially designed formulas.
Extreme temperatures, acids and sweets can all trigger painful sensitivity in the mouth. Of people using sensitive-teeth toothpaste, 75 percent of them say that they still experience painful flare-ups. Colgate’s new Sensitive Pro-Relief toothpaste is proven to address the source of pain faster than leading sensitivity toothpastes and build a long-lasting shield for relief.
The special formula works by penetrating the nerve, soothing the pain and preventing it from coming back, in as little as two weeks. We like it because it performs just as well as our favorite toothpastes, with the same minty taste and fresh feel, but with the added bonus of sensitivity relief. The whitening formula is quickly becoming our top pick for multi-tasking toothpaste.
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