We all know Serena Williams as one of the greatest tennis players of all time, a loving mom and even owner of her own jewelry company, but the American icon has also established herself over the years as a red carpet role model for all things elegance, beauty and glam. Though we may not see the ins and outs of the star’s beauty routine too often, there is one product that we’re sure is one of Williams’ faves and—lucky for us—it’s 30 percent-off this weekend.
In a BTS video series posted to her Instagram story of the star getting glammed up for last years Oscars, Williams shared a clip of her getting her lashes swooped to perfection with none other than Benefit Cosmetics’ Roller Lash Curling Mascara ($27). With a patented Hook ‘n’ Roll brush and a curve-setting formula that ensures 12-hour hold, this affordable mascara is the perfect partner for a night under the spotlight. Just recently, Williams solidified her love of the staple Benefit product by including it as one of her “Beauty Must Have” gifts in her 2022 Gift Giving Guide collaboration with DoorDash.
Speaking for myself, there are very few things I wouldn’t take Serena Williams’ advice for, so if she swears by a beauty product I can get my hands on, I’m going to go for it. Luckily for myself and anyone else looking to shop Williams’ favorite mascara, Benefit’s long-awaited, once-a-year sale is coming back this weekend, which means this is our last chance to shop discounts on beloved Benefit products; from 12/10 through 12/12 only, Benefit is offering 30 percent-off sitewide and free shipping. I don’t know about you, but I’ll be adding to cart.
