20 Rose Gold Products to Wear the Enduring Color Trend That’s Not Going Anywhere

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Rose gold hit the beauty scene big in 2016 and hasn’t shown any signs of slowing down since. Making its way into more and more makeup formulas from lip gloss to eyeliner, it’s also a big trend in fashion, jewelry and tech accessories. Judging by the demand for this shade in the beauty world, it’s safe to assume this feminine metallic hue isn’t going anywhere. Scroll through to see our top picks. 

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1 / 20

Anastasia Beverly Hills Soft Glam Eyeshadow Palette (Price not yet announced; available in March) 

This highly anticipated, just-leaked-on-Instagram palette could very well become your new everyday staple. Brand president Claudia Soare (Anastasia’s daughter) says she “wanted to create a neutral palette that is a go-to for anyone, transitions beautifully from day to night and is a dream for MUA’s with a bridal clientele.” Seven of the 14 shades are brand-new;  the other shadows were curated based on Anastasia’s favorites for creating a variety of looks. You can even make the perfect rose gold hue by mixing Sultry (a shimmery pink) with Glistening (a gorgeous gold).


2 / 20

L’Oréal Paris Infallible Galaxy Sticks ($10 each)

Whether you want to highlight your cheekbones, eyes or lips, these sticks do all three. To get the perfect rose gold hue, we recommend using both shades—layering Galaxy Gold on top of Cosmic Pink gives even the dullest of skin the sexiest glow.

3 / 20

Lime Crime Diamond Dew Liquid Eyeshadow in Rose Goals ($20)

New from Lime Crime comes this super pigmented, extra sparkly eye shadow that will no doubt make heads turn (in a “Woah, she looks awesome” way). And when you’re in the mood for just a little bit of sparkle, use it as an eyeliner or just dab a bit in the inner corners of your eyes instead.

4 / 20

Lipstick Queen Illuminating Lip Gloss in Time Warp ($22)

The metallic lip trend has blown up this year from the runways to real life, and this opalescent rose gold lippie hits it right on the head. Crushed pearls give the nonsticky gloss its luster and help reflect light, which makes your pout look plump and perfect every time you apply it.

5 / 20

LeChat Nail Polish in Lunar Love ($7)

It’s no secret: Rose gold is the new neutral. Why go nude when you can kick it up a notch and add glitter to the mix, especially during the holidays? This mani must-have from LeChat’s Dare to Wear Moon Goddess Collection may be bold, but it’s also sophisticated.

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6 / 20

trèStiQue Highlight & Perfect Multipurpose Stick in Bondi Beach Glow ($28)

Wake up stressed, tired skin with this instant glow getter that not only highlights the places you want to accentuate like your brow bone, cheekbones and Cupid’s bow—use the sponge tip to smudge it in for a super natural look—but also hydrates your skin thanks to its coconut oil–infused formula. The “just got back from vacation” look has never been easier to achieve.

7 / 20

WUNDER2 Super-Stay Liner in Metallic Rose Gold ($15)

A sweep of rose gold across your lids can add major wow factor to your look. Plus, because it’s metallic, your line won’t reveal any shaky areas where you may have messed up like black liner can. Pair this long-wearing (it lasts up to 24 hours) one with a bare lid or brown smoky eye and you’ll look like a total makeup pro.

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8 / 20

By Terry Preciosity Flash Light Dual Compact ($65)

Part of the brand’s “Preciosity” holiday collection and inspired by the royal jewels founder Terry de Gunzburg saw at an exhibition in Paris, this elegant compact features two shades of flattering powder, that when swirled together—you can also use them separately—with a fluffy kabuki brush, give all skin tones the prettiest rose gold sheen.

9 / 20

Huda Beauty Lip Strobe in Angelic ($18)

Strobing isn’t just for your face, as beauty guru Huda Kattan has certainly proven with this “frosted” rose gold lip gloss. It goes on semisheer (it’s not sticky in the least) and gives your lips a gorgeous pearlescent effect that transforms an average makeup look with just one swipe.

10 / 20

Sleek MakeUP Blush in Rose Gold ($6)

One of the UK’s cult-favorite makeup brands is now available stateside, and one of our favorite products from the line is this super pigmented, rose gold blush that adds warm color and a natural-looking contour simultaneously. Plus, you can also use it as eye shadow, and the price is a steal!

11 / 20

COL-LAB The Filter Highlighting Liquid in Spark My Interest, $15

For those who prefer liquid highlighter over powder or stick formulas, blend this mega complexion booster into the high points of your face with your fingertips or a makeup sponge for a dewy glow. Pro tip: According to the COL-LAB Collective, you can even make your face appear longer by applying the liquid down the sides of your cheeks instead of directly on your cheekbones.

12 / 20

tarte Amazonian Clay 12-hour Highlighter in Sparkler ($28) 

If you’re a fan of the brand’s 12-hour Amazonian Clay Blush like I am, then this your next must-have. Dust this rose gold highlighter on your cheekbones for a subtle strobing effect that gives your skin just the right amount of glow and radiance.

13 / 20

GlamGlow PLUMPRAGEOUS Nudes Collection Lip Treatment in Lusty ($24)

You can now get GlamGlow’s beloved lip plumper in a range of 10 different shades and three gorgeous finishes—glossy, matte and metallic—for a fuller pout and serious shine at the same time. Our favorite of the bunch for 2017: Lusty, a rose gold metallic tint that totally nails the “no makeup” makeup look.

14 / 20

Stila Matte ‘n Metal Eyeshadow Palette ($49)

This 12-shadow palette screams sun-kissed glam and will give you every shade you need to create the top-trending looks of the year. Mix shimmery rose golds with matte pinks and get a beautiful, customized hue that perfectly suits your skin tone.

15 / 20

Lancôme DRAMA LIQUI-PENCIL Longwear Eyeliner in Rose Dore ($23)

We know rose gold on the cheekbones and eyelids is a runway-worthy look, but have you tried it on your lash line? We love this liquid-meets-pencil eyeliner in metallic rose gold, which glides on super creamy and stays put all day. You can also smudge it out right after you apply it for more of an eye shadow effect with high-impact color.

16 / 20

Sephora Collection Perfection Mist Nude Glow ($20)

Formulated with rose gold–colored micro pearls, this dewy-skin spray gives your complexion a warm, luminous sheen that’s not glittery in the least. Mist an even layer over your makeup and watch it instantly blend into your skin to make your finished look that much prettier.

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17 / 20

butter LONDON + PANTONE – RENEW 4-Piece Nail Lacquer Collection ($19)

Rose gold nails will be huge all throughout the year, and this limited-edition collection lets you not only partake in that trend, but also the Pantone Color of the Year one. The set includes four feminine hues—Rose Gold; Moss, a shimmery green; Fruit Dove, a rosy pink with a hint of shimmer; and Sheepskin, a creamy off-white—that you can switch back and forth between as the seasons change.

18 / 20

Revlon Insta-Blush in Rose Gold Kiss ($13)

Think of this as a blush-highlighter combo that easily blends into skin thanks to its silky, cream-to-powder formula that gives your cheeks a natural-looking flush of color. Throw it in your bag or keep it in your desk at work to give your makeup a refreshed look.

19 / 20

RMS Beauty Swift Shadow in Garden Rose GR-12 ($20)

Eco-friendly beauty gurus clamor for RMS’s new launches, and this dusty rose gold eye shadow is no exception. Expect the same finish as the beloved RMS Eye Polish, but this time in a powder formula instead of cream, which is made with mineral pigments that won’t irritate your skin or leave it feeling dry. 

20 / 20

Sara Happ The Rose Gold Slip ($24) 

Long-lasting, nondrying and full of moisturizing ingredients like sweet almond oil and jojoba oil, this rose gold lip gloss looks like a million bucks and makes your lips feel the same way. Try this one and you’ll want every other shade from the brand too.

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