Do you know how fast your eyelashes grow? Shiseido does. They grow .18mm a day. This is important because the Japanese cosmetics group has put in some serious man-hours to figure out eyelash growth rates in order to create their new eyelash stimulator. Through this extensive research, they have found that the length of your lashes is directly dependent on the how fast they flourish. So if it’s long, luscious eyelashes you want, you need to speed the rate in which they sprout.
In an effort to accelerate your growth, Shiseido tested out more than 200 types of plant extracts to see which one had the ability to stimulate the proliferation of hair follicle cells. According to Shiseido, the extract of Zizyphus jujuba fruit is the clear winner.
In numerous tests of products that contain this ingredient, and ones that don’t, over four-month-long periods (the growth cycle of your eyelashes), researchers found that products that contained the fruit increased the growth rate of eyelashes. But by how much you so diligently ask? Good question.
Unfortunately, the discovery and tests of this miracle extract that was cultivated in South Asia won’t be reported until the 13th Annual Meeting of the Japanese Society of Anti-Aging Medicine in Yokohama, Japan in late June. So stay tuned, we’ll be sure to circle back on it.
In the meantime, have you tried any eyelash growth serums? What have you thought so far?
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