Saie
LAUNCHED IN 2019
FOUNDER Laney Crowell
Saie is where sustainably sourced ingredients and packaging merge with expert-approved formulations for beauty products that are good for both you and the planet.
WHY WE LOVE IT
Prioritizing their C.L.E.A.N. pillars—conscious, luxurious, earth-minded, award-winning and new—we can always count on Saie's products to make us look and feel good inside and out.
SHOP AT
Saie, Sephora, Amazon
Through Saie, l wanted to create not just a beauty brand, but an entire community centered around wellness—good, clean ingredients that feel good.
BEST-SELLING PRODUCT
Glowy Super Gel ($28)
Description: With its lit-from-within glow-enhancing formula and roster of hydrating ingredients, Saie's Glowy Super Gel is the perfect no-makeup makeup companion.
FOUNDER NOTES
Our Super Gel collection is our best-selling SKU and has grown +103% YOY, with Glowy Super Gel in Sunglow, the collection’s first shade-range expansion.
FIRST PRODUCT
Mascara 101 ($26)
Description: Mascara 101 ensures your lashes are looking and feeling their best during use and after, with a formula free from harmful chemicals and packed with nourishing, lash-loving ingredients.
FOUNDER NOTES
It won three sustainability awards within the first year alone.
