If you haven’t yet heard about a young woman we like to call the Sephora Cinderella, we’ll gladly introduce you to Lauren Luke. The British mom, self-taught makeup artist, and self-described average-sized woman went from dropping out of school and working as a taxi dispatcher to having her own cosmetics collection at Sephora after her appealingly real makeup tutorials made her the most popular YouTube contributor in the UK.
Known to her viewers as panacea81 (a screenname that combines a greek goddess with her birth year), the charismatic cutie offers a line of gorgeous palettes under the By Lauren Luke name at the aforementioned beauty emporioum. Each prettily presented kit-tested on Lauren, not animals-comes with three eye shadows, an eye shadow primer, eyeliner, two lip colors, a blush, and just recently, an optional lip gloss.
It’s incredibly hard to choose a favorite-they’re all so meticulously composed-but we were definitely drawn to the kit called My Luscious Greens. It lets you create an earthy yet outgoing look that, thanks to a video from Lauren that shows you exactly what to do, looks like it was applied by a makeup artist every time.
We can’t get enough of Lauren’s super-helpful videos and the lovely line that resulted from them. Hopefully, her so-called 15 minutes of fame will stretch out for years!
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