L’Oréal’s Spy Soiree Celebrates the Future of Beauty at AAD

By NewBeauty Editors · Mar 25, 2019

The hottest ticket at the recent American Academy of Dermatology (AAD) conference in Washington D.C.? L’Oréal Active Cosmetics Division’s spy-themed bash at the International Spy Museum, where the world’s top dermatologists slipped on Bond-approved black sunglasses and sipped on 007 martinis, while perusing the something-for-every-patient lineup of skincare solutions from La Roche-Posay, SkinCeuticals, CeraVe and Dermablend.

“No matter what a patient needs—to address a specific issue like discoloration, to protect skin from future damage, or just to keep skin balanced—I can find exactly what she needs from the L’Oréal Actives lineup,” said one guest, who loved seeing “all of the doctor superstars in one place.” As one of those superstars, Kavita Mariwalla says, “The L’Oréal Spy Party was great to connect with old friends and colleagues,” and then added, riffing on the evening theme: “The event definitely left us shaken not stirred. My dear girl, there are some things that just are not done. Such as drinking Dom Pérignon ’53 above the temperature of 38 degrees Fahrenheit—or going to someone who isn’t a board-certified dermatologist.”

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The writing wasn’t on the walls, it was on the mirrors as guests uncovered an all-star line-up of skin care standouts that preserve, protect, treat and enhance every skin type from CeraVe, SkinCeuticals, La Roche-Posay and Dermablend.

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Guests were on a secret mission to test their espionage skills during the event. A lip print reader, handwriting expert and disappearing-ink tattoo artist helped attendees decipher who could solve the mystery to reveal the toolkit for healthy, glowing skin.

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NewBeauty Editor-in-Chief Emily Dougherty with Group President of L’Oréal USA Active Cosmetics, Marc Toulemonde caught in the act of striking a pose at the selfie station.

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Each year, in partnership with La Fondation La Roche-Posay, awards are granted to the most promising research projects among young dermatologists across the world, an initiative that reflects their global objective of enhancing patients’ quality of life. The North American winner, Dr. Randie Kim, was awarded $10,000 to help fund and encourage her dermatological research in clinical medicine, biology and pharmacology.

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As guests reveled in the party’s intrigue, SkinCeuticals US General Manager Christina Fair and Dr. Jill Waibel were happy to share their skin care intelligence with guests.

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Dr. Elizabeth Houshmand, Dr. Tina Alster and Dr. Vivian Bucay refused to give up classified information as they mixed and mingled.

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Dr. Jeanine Downie, Tom Allison,Vice President of Global Professional Marketing for CeraVe, and Dr. Kavita Mariwalla enjoyed having the International Spy Museum’s sweeping views of D.C. as a backdrop for the festivities.

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Tom Allison,Vice President of Global Professional Marketing for CeraVeDr. Neal Bhatia and Dr. Ted Lain, an exclusive SkinCeuticals Advanced Clinical Spa partner enjoy the Saturday night festivities after a long day of meetings and scientific sessions at the conference.