You may not associate the desert with moisture, but after experiencing purity design pure texture, that will surely change.
When aimed at the roots, this spray transforms the flatness of even the finest hair. A creation of IT&LY Hairfashion, pure texture doesn’t stop at boosting body-this pre-blow-dry formula floods hair with hydration.
Interestingly, that hydration comes largely from desert plants like sand verbena, century plant, cactus, ocotillo, chaparral, and Joshua tree. It’s these botanicals’ ability to survive the driest climate that translates into healthier hair, no matter where you live.
Your locks look lush and shiny, defying the factors that make it drab.
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