Have You Taken Your Vitamins Today?

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Have You Taken Your Vitamins Today? featured image

Whatever your reasons for not taking vitamins-too forgetful, expense, don’t think it’s necessary-you’re in the minority. According to a new survey, conducted by Wakefield Research on behalf of The Vitamin Shoppe, Inc., 60 percent of the 1,000 participants polled take a daily vitamin or supplement. Even more encouraging is that 70 percent feel more confident about their health while taking vitamins.

Multivitamins ranked first on the list with 75 percent of respondents reporting them as their supplement of choice. Vitamin D was second with 52 percent, followed by vitamin C with 49 percent reporting it among their daily supplements. Calcium, B vitamins, fish oil, iron and CoQ10 rounded out the rest of the list. Also, according to the survey, women were more likely to take vitamins than men.

Of those taking vitamins and/or supplements, 46 percent are doing so on the advice of a health care professional, 34 percent wanted to improve their health and 9 percent simply wanted to feel better about themselves. Among the top reasons for not taking vitamins, 43 percent don’t think it’s necessary with a balanced diet, 22 percent admitted that they wouldn’t remember to take them and 9 percent reported that vitamins are just too expensive.

While taking vitamins seems to be a priority for most adults, it doesn’t rank as high among parents. Only 38 percent of parents are taking a vitamin as opposed to 56 percent of nonparents. Among the respondents who are parents, only 34 percent are ensuring their kids are getting a daily vitamin.

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