CALNW NB46 Rifkin V3
Beauty Expert 2020

Dr. Laurence Rifkin

Cosmetic Dentist
414 North Camden Drive, , Suite 1280, Beverly Hills, CA, 90210
I sculpt every smile into a masterpiece.


Upon entering the office of Dr. Rifkin, guests are immediately clued in to his ever-apparent appreciation for aesthetics. From the sweeping panoramic views of the Beverly Hills mountains, to the spacious treatment rooms where he uses digital and microscope-guided technology, beauty relays itself in the form of innovation, consistency and detail-oriented patient care. “In my work, I have to bring life to inanimate objects and make them emulate natural structures and materials like enamel and dentin. To me, it’s art, but my medium is the body,” says Dr. Rifkin. To help further put his patients at ease, he also offers IV sedation, administered by a board-certified anesthesiologist. Dr. Rifkin offers the ultimate dental experience in his Suite 1200. As the only suite of its kind in Beverly Hills, his guests enjoy VIP concierge services, a private lounge, and beverage and food services.

About My Practice

Why is microscope-enhanced dentistry integral to your approach?

Just like an eye, hand, or brain surgeon uses a microscope, I feel it's important to do so for accuracy. A microscope allows me to better diagnose decay, cracks and other pathologies that may escape detection without this form of magnification. My dental operating microscope also allows me to be more gentle to the teeth and gum tissue during procedures, and provide a more accurate restoration.

How do you involve patients in their care?

I involve my patients by taking the time to hear them. My initial consultation consists of gathering records, taking photographs, and having conversations about what their needs are. The information is then utilized to create a computer presentation that identifies their conditions, confirms their personal goals and defines my recommendations. After all, there is a personalized design DNA in every patient's smile unlike any other, because your facial composition is unique.

What factors do you look at when designing a smile?

I create a composition that is appropriate for every patient given his or her gender, age, body type and ethnic background. To achieve a natural-looking smile, the dentist has to understand those differences.

How do you ensure patient satisfaction?

I don't depend on a laboratory technician or a faraway lab. I have my own lab and technicians and we are intimately involved in each patient's smile makeover. Patients come to see me because they know that I'm always the master architect executing their vision.

About Me

How does your artistic eye help you design smiles?

I have to bring life to inanimate objects and make them emulate natural structures and materials like enamel and dentin. It's art, but my medium is the body.


University of Southern California School of Dentistry , tk, tk



Academy of Microscope Enhanced Dentistry, Academy of Osseointegration, American Academy of Esthetic Dentistry, European Academy of Esthetic Dentistry

A Minute With

  1. What sets my practice apart
    Combining my sculpting skills, experience and the microscope for precision to achieve predictable, beautiful, natural smiles
  2. Career-defining protocol
    I developed “The Rifkin Method,” my exclusive system of aesthetic predictably that allows patients to have complete confidence in the final outcome of their new, beautiful smile
  3. My happiest professional moment
    When I was honored to donate my services to injured military veterans and victims of domestic violence and restore their smiles
  4. What has been your greatest achievement?
    Opening my Suite 1200, a private VIP treatment center for celebrities and non-celebrities alike. Additionally, one of my proudest accomplishments is being elected as the 2017 president of the Academy of Microscope Enhanced Dentistry
  5. My motto
    The journey is just as important as the destination
  6. How i would spend extra time in a day
    Sculpt more
  7. What i love most about my profession
    The interaction with my patients and friendships that develop
  8. The most outrageous medical myth i’ve heard
    When someone says, “If my teeth look fine and there’s no pain, I don’t have to see a dentist.”
  9. The first step in getting a great new smile
    Understanding my patient’s specific goals and then designing a smile composition of teeth, gums, lips and facial features that are all harmonious. No two faces or smiles are alike. Each one is as unique as a fingerprint
  10. Why giving back is so important
    I am grateful for my past mentors and teachers. Now it’s my turn
  11. What makes a perfect smile?
    My second career as a professional artist and sculptor has enabled me to create natural-looking, smiles that are personalized for each individual patient. I also work with other cosmetic specialists that utilize the latest treatments and techniques to help enhance beautiful faces
  12. In what way has your field evolved?
    Precision and cosmetic dentistry has been embraced for improving self-esteem and overall patient health. Incorporating precision technologies and techniques like three dimensional X-rays, laser dentistry and the dental operating microscope has made a difference in quality of care and reducing patient bacteria which improves oral and systemic health


  • Teeth Whitening
  • Cosmetic Dentistry
  • General Dentistry
  • Full-Mouth Reconstruction
  • Invisalign®
  • Sedation Dentistry (Conscious IV and Oral Sedation)
  • Dental-Facial Aesthetics
  • Microscope-Enhanced Dentistry
  • Implant-Supported Dentistry
  • CEREC® Same-Day Crowns and Inlays
  • Cone Beam Computerized Tomography (CBCT)
  • Porcelain Veneers
  • Bonding
  • On-site Dental Lab with On Call Master Technician
  • Laser Dentistry

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