This Celebrity-Favorite Brand Is Finally Launching in Sephora

This Celebrity-Favorite Brand Is Finally Launching in Sephora featured image
Photo Credits: TY Lim/Shutterstock

Behind all of our favorite red-carpet makeup looks is always an ultra-talented makeup artist. However, that behind-the-scenes makeup artist isn’t just anyone, it’s oftentimes none other than makeup mogul Charlotte Tilbury, who has painted the faces of legends like Kate Moss and Victoria Beckham. And while Tilbury’s client roster is impressive in itself, it’s her successful, eponymous cosmetics line—it launched in 2013—that people are really obsessed with. Unsurprisingly, her brand has been a hit ever since its inception, and finally after five years, it’ll soon be available for purchase at Sephora.

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On September 13, Tilbury’s crazy popular makeup will officially be available on Sephora.com, and in 40 stores across the U.S. and Canada the following day. “For me, Sephora was a natural partnership because of the amazing synergy between our brands,” Tilbury explained via press release. “Two revolutionary, beauty expert, tech-forward, rule-breaking, educational playgrounds, brands of firsts, coming together to share even more makeup magic with the world!”


Considering the brand had only been available in North America through stores like Bergdorf Goodman, Bloomingdales and Nordstrom (as well as her website), this announcement means her products will finally be easily accessible to those who don’t frequent department stores. Additionally, the new partnership comes with a few perks during the month of September, including complimentary makeup services using Charlotte Tilbury products at the Sephora Beauty Studio, as well as Sephora clients receiving exclusive early access to purchase her new Bar of Gold Palette, which won’t launch at other retailers until October 11. With such major moves coming from the already-admired brand, we can’t see what Tilbury has up her sleeve next!

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