5 Ways to Make Your Color Last

Right after you’ve colored your hair is when it usually looks its best because the pigments are at their freshest. To keep it that way, follow these expert-recommended tips.

1. Treat Your Hair To A Glaze Or Gloss (At-Home Or At The Salon)
Colorists love glazes because they freshen up color and add shine without damaging hair. “A lot of clients who get highlights forget about the benefit of a gloss around the fourth week after color. It adds shine to the natural base to extend the life of the color,” says colorist Cassi Frielich of Frank Cassi Beauty in Palm Beach, FL.

Product we like: John Frieda Hair Care Colour Refreshing Gloss refreshes your color so it looks like you just had it done. $10, target.com

2. Keep Hair Nourished
Color can zap the moisture right out of your hair, leaving it dry and feeling brittle—that’s why you want to keep it healthy with conditioning treatments or oils once or twice a week. “Moisture is essential for color-treated hair to maintain the integrity of the hair as much as possible,” says Clairol Professional celebrity colorist Kiyah Wright.

Product we like: Macadamia Natural Oil Deep Repair Masque penetrates and rebuilds damaged hair for improved health. $36, macadamiahair.com

3. Cover Up
Wright says covering your tresses from the sun with hats or scarves will help preserve your hair color for longer and prevent it from oxidizing.

4. Go Purple
Purple-hued shampoos and color perfecting products are a must for blonds and those with gold tones since they help to counteract any brassiness in the hair.

Product we like: The ammonia-free Shu Uemura Art of Hair Color Lustre revives blond tones by neutralizing yellowness and warmness as it deposits pigments to extend the length of time between appointments. $58, shuuemuraartofhair-usa.com

5. Use Sulfate-Free Shampoo And Color-Safe Products
To preserve your color, try to wash your hair no more than three days a week and only 
use sulfate-free and color-safe shampoos and conditioners. “These are more hydrating and not as harsh as other types of shampoos,” says Rita Hazan. Every once in a while switch it up and opt for something hydrating and protein-based to help restructure your strands. On days that you can skip washing altogether, do it—dry shampoo will be your best friend.

Product we like: Free from sulfates, which can be detrimental to your color, Color Wow Color Security Shampoo features a breakthrough formula that produces a rich lather, unlike typical nonsulfate shampoos, and contains low-charge density surfactants, so your color stays richer for longer. $22, ulta.com