These Are the Most Under-the-Radar Hair Products You Need to Know About

We spill the best-kept secrets.

By NewBeauty Editors · Feb 2, 2018

If you’ve ever stopped a woman on the street to compliment her hair, only to ask her what her secret is and hear a list of obscure hair products be rattled off faster than you can turn on your iPhone to jot them down, you’re not alone. The secret to good hair isn’t just fabulous color and a perfect cut; it also comes down to the right mix of products, and some of the best ones are those you probably have never heard of. Take it from us, we test out hundreds of hair products every year and these are some of our favorites that are destined to become household names.

1 / 9

Miriam Quevedo Ultrabrilliant The Sublime Gold Lotion ($60)

A spray-on mist that’s more of an oil, in our opinion, than a lotion (as stated in the product name), this ulta-luxe, gold-flecked hair helper leaves dry strands shiny and infuses it with a mega dose of much-needed moisture. Try it on your body, too, for skin that boasts a subtle yet pretty glow.

2 / 9

Balmain Paris Moisturizing Shampoo ($36)

Six thousand dollars for a Balmain jacket may be out of our price range, but $36 for a substantial size of the Parisian couture house’s treasured shampoo is doable, and worth every penny. Safe to use on color-treated hair, this delectably scented moisturizing formula leaves you with #hairgoals day in and day out.

3 / 9

Love Beauty & Planet Murumuru Butter and Rose Shampoo ($7)

Protect your hair while you protect Mother Earth with this eco-conscious, color-treated shampoo, that delivers serious shine and feminine notes of rose, too.

4 / 9

Evolis Hair Growth Tonic for Women ($59)

Who doesn’t want longer, stronger, better looking hair? While not a styling produce per se, this twice-a-day-use treatment rescues thin, brittle strands that are experiencing the effects of hair loss to hinder the look of sparse hair.

5 / 9

Vernon Francis Over Night Repair ($42)

Make the most of your beauty sleep and treat stressed-out strands to an overnight repairing treatment like this one. Housed inside the cute little red box are four mini-size vials of pure magic—spritz them on your ends or all over for hair that isn’t left greasy or weighed down come morning.

6 / 9

Design Me Powder Dry Spray ($20)

When time is of the essence but skimping on your style isn’t an option, this is a must. By forming a thin layer around the hair and preventing water from getting trapped in the hair fiber, which can also lead to knots, snarls and tangles, the amount of time it takes to blow-dry your hair is cut down by almost half.

7 / 9

Use Me Hair Care The Original Curl Crème ($20)

Curly hair necessitates serious TLC. Applied to wet hair in a “raking” motion and let your natural curls take form sans any of the frizz or crunchiness that curly-haired girls constantly face.

8 / 9

Eva NYC Almighty Pro Power Hair Dryer ($70)

What it lacks in size it makes up for in power. Packing a hefty punch to dry hair in record time thanks to tourmaline-infused ceramic components that nix frizz and shut in moisture, this compact dryer’s ombré pattern makes for the perfect bathroom shelfie shot, too!

9 / 9

Gisou by Negin Mirasalehi Propolis Infused Texturizing Wave Spray ($39)

If you’ve ever stalked the Instagram account of influencer Negin Mirasalehi wondering how she gets her curls constantly perfect, this wave creator (developed by Mirasalehi herself) puts you one step closer to achieving her enviable mane. Counting honey as the hero ingredient, the bee-based product gives hair that effortless look while it strengthens and nourishes it with oils, vitamins and minerals.