A Bottle of This Glow-Boosting Serum Sells Every Minute in the U.S.

If glycolic acid isn’t in your skin-care routine, you might want to reconsider. 

“Glycolic acid helps gently dissolve the glue that holds the outer layer of skin cells together which then allows them to exfoliate off, leaving the skin smoother and more even in tone,” says New York dermatologist Doris Day, MD. “Once that layer is removed, products you apply afterwards will better penetrate the skin and help hydrate, heal and rejuvenate.”

But the news gets better: products filled with the complexion-boosting acid don’t have to cost a fortune. In fact, countless derms and skin experts count L’Oréal Paris Revitalift Derm Intensives 10% Pure Glycolic Acid Serum ($24) as a great option for shedding dullness and revealing baby-soft skin underneath. 

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But the experts aren’t alone. According to L’Oréal, one of the red bottles sells every minute in the U.S. 

Fans of the serum have dubbed it a “miracle in a bottle,” and five-star reviews are left on every retailer’s site where it’s sold. “It is evening my skin tone and my face is so smooth the lines are vanishing,” one user wrote after a three-week test run with the product. Another user left a comment we can all relate to: “With continued use, I have seen improved skin smoothness, less clogged pores & definite skin brightness! That is saying a lot at age 57 & I have tried a lot of expensive skin care!” 

We couldn’t agree more. 10-percent glycolic acid coupled with soothing aloe vera means one thing: radiant skin for everyone—no hefty price tag (or sensitivity) required.