From matte and glossy to barely there, a nude lip is one of the prettiest and most eye-catching looks of the moment. Thanks to the overwhelming popularity of the this trend, brands are coming out with new formulations and colors that are better than ever: more hydrating, longer wear and better color payoff. Below, a selection of our favorite newest nudes to wear now.
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Stila Color Balm Lipstick ($22)
These nourishing lipsticks glide on with such ease, you’ll think you’re applying your favorite lip balm at first. Peppermint oils deliver a cooling effect and their long-lasting, pigmented formulas keep them in place for hours. Even better, there’s a standout lineup of hues to choose from. Our top three picks: Vivenne, a nude berry; Jessie, a taupe-meets-nude classic; and Olivia (pictured), a soft-pink neutral that goes with everything.
Armani Ecstasy Shine Lipstick ($38)
This lipstick delivers an eye-catching, high-shine finish, saturated color and a super comfortable hydrating, balmy texture in one go. Lips are moisturized for up to eight hours and the nudes are so pretty, you won’t be able to stop looking at them. A variety of nude options suit any skin tone. Our favorite is shade 100.
Flirt Cosmetics Muva Mouth ($18)
Matte but never drying, this ultra-light liquid rolls over lips and leaves behind velvety-smooth pigment that won’t feather, travel or fade. For a flirty, rosy shade, try Scallywag, or reach for Badass for a gray take on the nude look that’s just as elegant as it is trendy.
Oribe Lip Lust Crème Lipstick ($42)
You might only know the brand for its hair care, but once you try the beauty line, you’ll be just as mesmerized. Case in point: its latest lipstick collection you’ll want to keep on display. Each tube is packed with ingredients like white lily for antioxidant protection and myrrh extract to deeply hydrate—not to mention, a formula that goes on like a cream but feels featherlight all day.
Charlotte Tilbury Hollywood Liquid Lips ($34)
Of 10 new, red-carpet-ready shades, nine are gorgeous neutrals that perfectly play up a smoky eye or single swipe of mascara. Each glides on like a gloss, sets like a matte lipstick and stays put like a stain.
L’Oréal Paris Infallible Paints/Lips Matte ($10)
The pigmented formula completely coats lips in one swipe while its mousse-like consistency instantly comforts a dried-out pout. Choose from six different neutral shades, ranging from red bases to peachy tones, to perfectly complement your complexion. Leave the rest of the work up to the tube—all for $10.
Urban Decay Vice Lipstick Naked Heat Capsule Collection ($17 each)Borrowing amber and copper hues from the brand’s new NAKED Heat Palette, these three limited-edition lipsticks range from a warm, peachy nude (Fuel) to a “metallized burnt red-gold” (Heat) and a classic metallic copper (Scorched) that take any look up a notch. Plus, they stay on for hours on end and are super creamy thanks to ingredients like jojoba, avocado and babassu oils that soften rough patches.
MAC Retro Matte Liquid Lip Color ($21)
Totally transfer-proof, lightweight and pigmented, this liquid lipstick delivers on all fronts. Plus, it’s available in 31 shades (from classic nudes to modern pinks and purples) so you can stow one away for every day of the week.
Sigma Lipstick in Barely Blooming ($14)
New from the cult-classic makeup-brush brand Sigma is this must-have lipstick (don’t be afraid to look past the brushes—my all-time-favorite lipstick, Power Stick, is also from the brand). For fans of lipsticks with formulas that fall somewhere between glossy and matte, this one’s for you. It stays put, feels like a balm once applied and will have everyone asking what shade you’re wearing.
Dose of Colors Lip it Up Satin Lipstick ($17)
The unique shape of these lipsticks makes the line-then-fill technique simple to master when you’re in a pinch, and the never-drying satin formula (it also smells like dessert) has already made these launches fly off shelves. Available in 10 different nude shades, there’s sure to be one (or two!) that fits your skin tone.
NARS Powermatte Lip Pigment ($26)
This product is so light and smooth that you can barely feel it on, even when applying, but it gives a gorgeous, long-lasting, full-pigment finish that doesn’t budge or transfer. “Get it On” is a beige-tan that’s perfect for those who want that classic nude lip and “American Woman” is a rosier option that looks looks amazing on olive-toned skin or those wanting a bit more pink in their nude.
PAT McGRATH LABS MatteTrance ($38)
The long-awaited Sephora launch of Pat McGrath’s latest product is here and it does not disappoint. Housed in a luxuriously weighty case (and wrapped in Pat’s signature glitter pouch), this lipstick feels special even before the first swipe. Of course, the application also doesn’t disappoint. It’s a soft, matte—almost powdery—texture and feels extremely lightweight while giving a bold color payoff. A full day wear test proved the formula to be hydrating and doesn’t budge until I start eating the greasiest of foods. For those looking for a true nude, “1995” is nicely pigmented without any pink.
Maybelline Superstay Matte Ink Liquid Lipstick ($10)
One of the best drugstore liquid launches of the year, Maybelline’s SuperStay Matte Ink Liquid Lipstick does exactly what the name says. It features long-lasting pigment that doesn’t move and gives a beautiful matte finish. The super precise applicator makes filling—and enhancing—your lip shape a breeze. No liner required!
Hourglass Confession Ultra Slim High Intensity Refillable Lipstick ($34)
This lipstick, encased in gold, is so chic that it makes me want to carry one at all times, just so I can show it off every time I reapply. But it turns out, the lipstick is also so long-lasting that reapplications are rarely needed. That doesn’t stop me from sharing how much I love the product with others—thanks to the elegant and slender shape of the bullet, it’s super easy to get a precise shape, and the creamy formula feels and looks great on the lips. There are a variety of nude options, but “I’ve Never” and “I’ll Never Stop” are my two favorites.
Lipstick Queen Nothing But The Nudes Lipstick ($24)
Poppy King is known for creating lipsticks so moisturizing that it feels like you’re applying a balm. She brings her conditioning formulation infused with vitamin E and hydrating natural oils to her “Nothing but the Nudes” collection, a trio of flattering nudes that delivers beautiful pigment for a range of skin colors. “The Whole Truth” is the perfect blend of peach, pink and brown for a nude that looks like your lips but better.
Wander Beauty Lipsetter Dual Lipstick and Liner ($28)
This dual-ended lipstick and lip liner is the ultimate throw-in-your-bag option for creating the perfect lip on the go. The fine-tipped highly pigmented liner end makes shaping the lips a breeze and the smooth lipstick end gives a beautiful, even finish. Bahama Breeze is a peachy pink nude that looks especially stunning against tanned skin or contrasted with a smokey eye. Good-for-you ingredients like coconut oil, jojoba seed oil and shea butter makes this option super comfortable to wear all day.
Too Faced Melted Latex ($21)
For those looking for a super pigmented, high-shine finish, Too Faced Melted Latex delivers a slick, honey-like texture that creates a head-turning look. It’s formulated with an exclusive technology that keeps the look shiny all day without sliding around or bleeding. There are nude options for a variety of skin tones, with “Strangelove” being a particularly beautiful option for those with darker skin.
Clé de Peau Beauté Radiant Liquid Rouge ($48)
This very luxurious lipstick delivers what can only be described as a very luxurious finish: glossy but not overly shiny, pigmented but not heavy-looking, and gives the lips a beautiful plumpness. The collection features a carefully edited selection of hues that are universally flattering. In the nudes category, shade no. 11 has a nice peachy color to it and no. 12 is a pretty true nude.
Ardell Beauty Hydra Lipstick ($10)
This new range of lipsticks from Ardell comes in so many shades that it was tough to choose one perfect nude. It delivers a creamy satin finish that is very opaque—perfect for those who prefer high-impact color in a formula that both looks and feels hydrating. From “Sulky One” (a light cream nude) to “Fox” (a rich, mauve brown), there’s a flattering nude shade for every skin tone.
BECCA Lush Lip Colour Balm ($22)
Many nude lipsticks are so intensely pigmented that they can look a bit heavy. Becca’ newest launch is not one of them. This balm-first formula creates a light, buildable finish that lets the user customize the amount of color and is all about enhancing the look of your naturally nude lips. The lipstick is also infused with jojoba oil to keep lips nourished and hydrated and comes in a variety of nude hues that look quite beautiful on many different skin tones.
YSL Beauty Tatouage Couture ($36)
This newest offering from YSL Beauty delivers a highly pigmented, ultra-matte stained finish in a formula that feels so light it’s undetectable on the lips. The quick drying and transfer free formula makes it an easy product to apply and not have to think about—that is until people start complimenting and asking you what lipstick you have on. Shade No. 7 is a light neutral and No. 23 is a great nude option for those who like a little more intensity.
Milk Makeup Lip Color ($22)
This full-coverage lip crayon is so easy yet so perfect. The demi-matte, full coverage color gives any look a bold update while shea butter, coconut and grapefruit peel oils keep your lips hydrated for as long as the color lasts. The newest color, Low Key, is the perfect modern nude.