The other day I found a lipstick on my desk, left by a colleague. Still in the packaging, the cardboard box read “Vitality Lip Flush 4-in-1 Reviver.” I opened what appeared to be your standard lipstick tube, to find an opaque white stick with a faint pinkish hue. Thinking this was a ChapStick-like product, I swiped it on my lips, loving the instant moisture and creamy softness and returned to my work. A little while later I looked in the mirror, only to find the most beautiful light pink colored lips. Clearly what I had applied to my lips was not ChapStick, but the light natural color wasn’t lipstick either, and it wasn’t as dry as a stain, or as glossy as a gloss. What was it?
To solve this mystery, I contacted It Cosmetics to find out more. An all-in-one anti-aging lip balm, lipstick, lip gloss and lip stain is how they described it. But really, it’s so much more than that. It is ultra-hydrating and long-wearing with just the right amount of color and shine for any occasion, day or night.
Its conditioning ingredients, like cherry oil, shea butter and aloe, not only work to nourish lips, but they also minimize the appearance of lip lines and wrinkles. Plus, anti-aging antioxidants like vitamins A, C and E and green tea help to ward off free radicals all day long.
No matter your feelings on lipstick, I assure you that you will love this lip- balm/stick/stain/gloss. Je Ne Sais Quoi is my favorite color for a versatile light pink lip but the two other shades: Love Story and Pretty Woman are a bit deeper yet equally fabulous.
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